Exciting Shift Towards Sustainable Mobility: Europcar's EV Rental Success!

In a promising development for the electric vehicle (EV) sector, Europcar has reported a significant increase in customer satisfaction among its EV rental clientele throughout 2025. The company’s average monthly Net Promoter Score (NPS) for EV rentals rose by an impressive eight points, indicating a growing appreciation for electric driving among renters.

Enhancing the EV Experience

Europcar's initiative to launch EV Assist aims to ease the transition for first-time EV renters, making the experience more accessible and gratifying. Evelyn Tourish, the Customer Experience Manager at Europcar Mobility Group UK, emphasizes the company's ongoing commitment to improve EV rental services, stating that they are continually investing in training for their customer-facing teams. This investment ensures that customers receive a thorough handover of the vehicles and access to valuable resources that enhance their overall rental experience.

Breaking Down Barriers

Tourish mentions a common observation: once customers try electric driving, many of their initial apprehensions diminish. “These positive NPS results show this to be a common experience,” she notes. Such feedback is critical as it not only signifies individual satisfaction but also illustrates a broader shift in consumer attitudes towards electric mobility.

A Future Focused on Sustainability

The strides being made by Europcar in the EV rental space are not just beneficial for the company, but are also instrumental in supporting wider sustainability goals. By addressing the concerns that traditionally inhibit drivers from transitioning to electric vehicles, Europcar is playing a pivotal role in the movement towards net-zero targets. The positive NPS data stands as a hopeful indicator for the future of sustainable mobility.